# Influway

> Influway is a two-sided marketplace that connects brands with influencers. Brands publish offers and order paid promotional services from creators; influencers manage profiles, connected social networks, services and orders. Payments are handled through Stripe Connect, and an AI-powered semantic search helps brands find the right influencers.

## Core pages
- [For Brands](https://www.influway.com/for-brands): how brands find, hire and pay influencers on Influway
- [Influencer directory](https://www.influway.com/influencers): browse and search influencers by category, city and social network
- [Offers](https://www.influway.com/offers): campaigns and offers published by brands for influencers

## Guides & articles
- [What is influencer marketing?](https://www.influway.com/blog/marketing/what-is-influencer-marketing): definition, how it works, and why brands use it
- [How to find influencers](https://www.influway.com/blog/marketing/find-influencers): methods and tools to find the right creators
- [Micro vs macro influencers](https://www.influway.com/blog/guides/micro-vs-macro-influencers): trade-offs, reach and ROI
- [Micro-influencer ROI](https://www.influway.com/blog/guides/micro-influencers-roi): why smaller creators often convert better
- [How much do Instagram influencers make](https://www.influway.com/blog/pricing-roi/how-much-do-instagram-influencers-make)
- [How much do TikTok influencers make](https://www.influway.com/blog/pricing-roi/how-much-do-tiktok-influencers-make)

## Policies
- [Privacy policy](https://www.influway.com/privacy)
- [Terms of service](https://www.influway.com/terms-of-service)